The U.S. Division of Agriculture estimates 30 to 40 p.c of meals provide in the US goes straight to the landfill.
A primary-of-its-kind on-line grocer within the U.S. is decreasing meals waste and meals insecurity on the similar time.
Martie is a web-based store the place you’ll be able to pick shelf-stable grocery and home goods that will likely be shipped to the doorstep.
CEO Louise Fritjofsson says you pay 70 p.c lower than you’ll at your grocery retailer, and that’s as a result of the gadgets you’re shopping for are the excess gadgets from producers.
Producers will donate some suplus gadgets to meals banks, however with a view to nonetheless make considerably of a revenue, the producers promote the meals at a reduced worth to Martie.
“Right here within the U.S. it is such an enormous nation with so many assets, however we have now 39 million People which might be meals insecure,” Fritjofsson mentioned. “9 million of them are youngsters. There must be a manner of getting extra reasonably priced groceries to the fingers of individuals.”
Whereas there are some in Europe, Fritjofsson says Martie’s on-line presence is exclusive within the U.S. Brick-and-mortar rivals embody locations like Grocery Outlet and Greenback Basic.
Proper now, anybody within the western U.S. and Texas can order from Martie. Fritjofsson says the purpose is to broaden Martie’s service to the complete nation by the top of the yr.
